Founded in 2002 in Athens, ICMB developed to the major international research conference on mobility and mobile business. It included scenes such as New York, Sydney and Dalian. The 2013 edition will take place in Berlin, Germany, from 10-13 June 2013 and will be hosted by the wi-mobile Research Group of the University of Augsburg, together with the SIG Mobility and Mobile IS of the German Informatics Society (GI). The conference is aimed at addressing a key theme on „Mobility — the invisible norm“. ICMB 2013 is an AIS-affiliated conference.
The car industry is confronted with fundamental changes in society, technology and economy and forced to rethink its concept of mobility. Through constant strategic foresight, trend management and a holistic mobility vision, car manufacturers must develop innovative strategies that reflect current and future trends, in order to meet customer needs, technological standards and economic imperatives. Therefore, car manufacturers are shifting their value chain more and more towards the aftermarket and information technology (IT)… Continue reading.
Get full Paper “Mega and Consumer Trends – Towards Car-independent Mobile Applications” on AIS Library