Consulting for Drivelog, Bosch

design thinking / consulting / start-up / future of mobility
CHALLENGE

Development of a market entry strategy for SMEs for the online fleet management tool Drivelog by Mobility Media (Bosch, trommsdorff + drüner).

KEY FINDINGS

Design Thinking approach: User insights led to the following implications. Drivelog must create awareness around the concept of ‘fleet management’, need for a customised tool kit for SMEs.

INFO

Drivelog